Your Tech Story

Athulya

Being a cinephile with a love for all things outdoorsy, Athulya never misses a chance to chase inspiring stories or poke fun at things, even when the subject is herself. Currently pursuing a degree in mechanical engineering, she is someone innately interested in technical and scientific research. Music reviews and op-eds define her as they allow her to explore different perspectives. Though sometimes she thinks she makes more sense playing the guitar than she does while writing.

John Cioffi

How John Cioffi Gave Life to the Internet Through the Broadband

Most of us cannot imagine a world without the internet now. We depend on it for everything from reading this article to shopping for groceries. However, forty years ago, the internet barely existed with the World Wide Web years away. Since then we have come a long way to technology such as 5G and crypto-currency, thanks to the internet. For most of this, we have engineer John Cioffi to thank. He realized that the copper wires used as phone lines could supply fast data to homes. This move made it possible for homes to get the internet without creating new networks. Years later, Joseph Lechleider turned that dream into a reality, and modern broadband came to be. Here’s a look at how those two men singlehandedly revolutionized modern-day internet and our lives.

What John Cioffi Did

Cioffi realized while at American Bell Laboratories in the 1970s, that someday the entire world would use the internet. However, making this affordable wasn’t an easy task. To make the process affordable, he imagined using copper telephone wires which have been around since a hundred years earlier. He moved to Stanford University by the end of the ’70s and began working on this concept. He tried to fit hundreds of data channels alongside phone conversations without causing disturbances. Cioffi named the technology DMT or Discrete Multitone. However, the high interference of the lines became a problem. So he built a device to switch data between channels to prevent this, creating the first broadband modem.

Joseph Lechleider’s Contribution

Cioffi’s broadband modem lowered the interference but not for high rate data sending. By then, Joseph Lechleider was working as an engineer at Bell Labs which had become Bellcore. He discovered that sending large data in one direction and smaller in the opposite could solve this problem. Hence, this process became the basis for the Asymmetric Digital Subscriber Line technology. ADSL technology works great for people who don’t need to upload much data.

Broadband becomes Universal

Cioffi founded Amati in 1992 to build broadband modems, while companies such as BT began working on ADSL technology. Meanwhile, customers began using dial-up modems to access the internet via their phone lines. Since DSL required signal processors, they were too expensive to implement early on. However, as the 2000s rolled in, microchips became more affordable and internet connections became over a hundred times faster.

Cioffi then successfully worked on Dynamic Spectrum Management to make the transmission even faster. Soon enough, John Cioffi became the Father of DSL, with over 100 patents in the field. He works on projects to improve internet speeds and is a Fellow of the Institute of Electrical and Electronics Engineers. Lechleider died in 2015 becoming inducted into the US National Inventors Hall of Fame in 2013.

Continued Success

Cioffi also served as a professor of electrical engineering at Stanford University, supervising over 100 Ph.D. students over two decades. He left Stanford in 1991 to found Amati Corporation, building the world’s first DSL modem. The modem soon became a gold-standard as it was 4 times faster than its competitors, also being the first to transmit live television via a phone line. He sold Amati Communications to Texas Instrument for $440 million three years after taking it public in 1995. Cioffi returned to Stanford, to research on Dynamic Spectrum Management and vectored VDSLs, which will soon be launched in the US.

In 2003, Cioffi founded ASSIA which now has over 80 million worldwide subscribers and retired from Stanford six years later. The company makes software and hardware for companies involved in providing users high-speed Internet services. His wife works as the Executive Vice President owing to her keen sense of people, and management skills. His design for the VDSL powers almost 98% of the 500 million DSL connections the world now uses.

DSL accounts for more than 70% of the world’s broadband, more than even cable and fiber combined. ASSIA controls 90% of the U.S. market with regards to DSL management software, with its product making about $100 million annually for its users. The company began with three people, and by 2011 had over 170 employees. With the DSL industry has grown to one worth over $120 billion worldwide, it goes without saying that we have a lot to thank Cioffi for.

Eugene Andrew Cernan

Remembering the Last Man to Walk on the Moon- Eugene Cernan

For as long as mankind has been on Earth, we have been obsessed with the night sky. Countless hours, effort and money went into trying to understand the sky and everything that occurs beyond it. Man’s fascination with the starry sky dates back to ancient times. As science and technology progressed, we took steps to unravel those mysteries. Astronomy grew, and soon enough, we sent people to the people. Here’s a look at someone who led one of the most colorful lives possible. Let us take a moment to remember Eugene Cernan, the last man to walk on the moon.

Early Days

Eugene Andrew Cernan was born in 1934 in Chicago to a Slovak immigrant father and Czech mother. He was a very active boy while attending McKinley Elementary School, becoming a Second Class Boy Scout. He graduated from Proviso East High School in 1952, and soon joined Purdue University. While there, he was a Phi Gamma Delta fraternity member. He accepted a Navy ROTC scholarship right after his sophomore year. This scholarship required him to work aboard the USS Roanoke. In 1956, Cernan graduated with a B.S. in electrical engineering with a GPA of 5.1 on 6.0. 

Military Career

Cernan underwent training with the Naval Reserve Officers Training Corps and became a U.S. Navy Ensign. His first posting after training from Purdue was on the USS Saipan. He later switched to active duty after completing flying training from Whiting Field, Baron Field and the Naval Air Stations in Corpus Christi and Memphis. He became a Naval Aviator and flew both the FJ-4 Fury and A-4 Skyhawk for squadrons 126 and 113. He graduated with an MS in Aeronautical Engineering from U.S. Naval Postgraduate School in 1963. His Navy career witnessed over 5,000 flying hours, out of which 4,800 hours were in a jet aircraft. 

Taking to Outer Space

In 1963, NASA chose Cernan to be a part of their Gemini and Apollo programs. NASA chose Thomas Stafford and Cernan as backup pilots for Gemini 9. However, when NASA T-38A crashed killing the prime crew, they became the main pilots of the mission. Gemini 9A faced several setbacks including launch explosions and component failures. The crew fought against all odds and carried out several rendezvous to salvage parts. Cernan himself did an EVA, only the second American to do so, becoming the third person to ever do a spacewalk.  

To the Moon and Back

Eugene and Stafford flew the Lunar Module for the Apollo 10 mission and collected data regarding lunar gravitational conditions. Two months later, this critical information allowed the Apollo 11 to land on the Moon. Though he was offered a chance to walk on the Moon during the Apollo 16 mission, he turned it down.

Budget cuts led to the cancellation of Apollo 15 and Apollo 19 in 1970, making Apollo 17, the last Apollo mission. In 1971, NASA launched Apollo 17, with Schmitt and Cernan handling the flying. The duo performed three EVAs lasting 22 hours on the Taurus–Littrow valley, covering over 35 km. He was also the last man to ever say anything standing on the Mo0on, and his final words were;

“America’s challenge of today has forged man’s destiny of tomorrow. And, as we leave the Moon at Taurus–Littrow, we leave as we came and, God willing, as we shall return, with peace and hope for all mankind. Godspeed the crew of Apollo 17.”

— Cernan, [14] 

Eugene is one of three people to go to the Moon twice and one of only twelve to have walked on the lunar surface. Following the missions, he retired in 1976, as a captain. He later became the Executive Vice President of Coral Petroleum Inc. In 1981, he quit that company to found The Cernan Corporation. Eighteen years later, he published his memoir titled The Last Man on the Moon. He passed away at 82, in 2017 and was the first astronaut to be buried with full military honors at the Texas State Cemetery.

Legacy 

Cernan also famously drew his daughter’s initials in the lunar dust as he was leaving for Earth. He holds the distinction of being the last human being to leave their footprints on the Moon. While working in the earlier missions, Cernan told Neil Armstrong about the white line his crew had painted in the sky to the Moon.

All Armstrong had to do not to get lost was follow the line and land, joked Cernan. His crew also captured the iconic photo, titled Blue Marble, showcasing the Earth in all her splendour. In many ways, Cernan embodied the human spirit, full of ambition to do things no one has done before.

infoblox-logo

How Infoblox Removed Frustrations and Made Millions Through DNS Technology

Every founder has an interesting story behind why he or she founded their company. Sometimes it is because they feel that there is something lacking in their industry, and other times it is because they feel burnt out in their current position. Better yet, sometimes founders find a spark and feel they need to chase it with everything they’ve got. Infoblox too has a reason for its existence and that reason is attributed to founder Stuart Bailey’s frustration with network downtime! Here’s a look at how Bailey grew Infoblox into a company leader worth millions of dollars.

Removing Frustrations

Stuart Bailey was researching database architectures at the University of Illinois in Chicago and was quite frustrated with the University’s network maintenance. The framework was down quite often and technicians took quite some time to get the network back into play.

While conversing with colleagues and other students across the city, he realized that this was a frustration they all shared. This common frustration gave Bailey the idea to look for ways to decrease this network downtime, and soon enough Infoblox was formed. The company made history for being the first startup to receive investments from Sequoia Capital via a cold call or cold e-mail.

Stuart founded Infoblox at the age of 28, prior to which he worked for Dr. Robert Grossman at the National Center for Data Mining. He spent five years there learning about data architecture and being involved with the building of the National Scalable Cluster Project. He also helped in guiding teams to win numerous accolades at the High-Performance Computing Challenge at the Supercomputing conference.

Growth and Success of Infoblox

The company was founded in Chicago in 1999 and is a gold-standard in the field of software and hardware manufacturing and development. In 2003, Infoblox shifted its base to Santa Clara, California in search of cheaper technical labour.

Stuart Bailey, who founded the company is still a part of Infoblox, serving at its chief scientist. An increase in the need for network management and risks to internet security through hacks led to a rise in demand for the company’s products.

In 2012, over 7.8 million new malware threats emerged and threats to mobile phones grew by 1,000% with over 865 successful breaches which compromised more than 174 million records. In 2007, they acquired Ipanto, a French startup and brought out IPAM WinConnect appliances. Infoblox acquired Netcordia in 2010 which helped consolidate its hold on the network task automation market.

Infoblox raised funds through five different rounds from 2000 to 2005, bringing in over $80 million via Sequoia Capital. The company went public at a rate of $16 per share in 2012 to raise extra capital. After the first day of trading, the stock price rose by over 40%. Since going public, the company has grown in terms of employees and revenues.

In 2013, the company faced some revenue deficit due to a predicted slowdown within the industry which rose due to business fluctuations. The unique selling point for Infoblox products has been their combination of tools to hack servers, reduce operational expenditure, and make network management more efficient. Also, the company has great social policies, offering environment-friendly appliances since 2006.

Owning the Market

Infoblox now offers services which help in maintaining DNS servers, IP address management and network management. The company, therefore, grew from strength to strength and by 2013, boasted of over 6,000 customers. The company grew over 40% in 2013, bringing in $63.1 million in revenues. As per a Gartner report, by 2015 the company held almost 49.9 percent of the market, which is worth over $533 million.

A year later, the company became a clear market share leader in the fields of DNS, DHCP and IP address management with other players having less than 15% market share. In 2016, they acquired cyber threat company IID, improving their hold in the security services field.

The same year, Infoblox was purchased by Vista Equity Partners for $1.6 billion. The next year the company expanded by opening an office in Tacoma, for cybersecurity research. In 2019, Infoblox updated their Network Identity Operating System and extended support for Google Cloud Platform.

Infoblox continues to grow at alarming rates, and is now an established market leader with more than 50% market share. The company boasts of over 8,000 customers, which includes 93 of the Fortune 100 and 350 of the Fortune 500. Overall, the company extends its services to 58% of the companies that make up the Fortune 1000. Thus, Infoblox powers and helps run most of the world’s most sophisticated networks and companies.

Ducati Logo

Ducati- A Symbol of Freedom and Youth

Motorcycles have undergone radical changes since they were first discovered. They have grown from being something to get from Point A to B, to a symbol of freedom and youth. Several companies have aided this growth and prospered as a result of it. Whenever anyone mentions the word bike, chances are you think of Ducati. Having become synonymous with the words bike and motorcycle, this giant in the field exudes class and success. Here’s a look at how this small motorcycle company grew to become one of the world’s most recognized brands.

Gold-Standard Legacy

Ducati Motor Holding SpA produces several types of motorcycles and is a gold-standard within the industry for technical excellence. Since its early years, the company has made a name for itself in racing. Ducati has won over 13 World Superbike Championship titles between 1990 and 2006. Their motorcycles are valued collectors’ items and objects of fascination for fans around the world.

Similar to competitor Harley-Davidson, Ducati has entered the fashion industry designing motorcycling accessories. Ducati sells such apparel through its retail stores spread across the world. While the company has faced several ups and downs, theirs has never faltered, rather only increased. Here’s the story behind one of the biggest names in bike racing.

Setting Up Shop

Though Ducati associates itself with high-performance bikes now, its origins were in an altogether different industry. In 1926, Adriano Ducati and his sons, Adriano, Marcello, and Bruno Cavalieri founded Societe Radio Brevetti Ducati in Italy. Their early radio products were patents of Ducati and the company’s first product was a Manen’s condenser. This product followed by a string of successful products made them an international phenomenon.

In 1935, Ducati started the construction of their Borgo Panigale factory, and also began to expand. The Development of an international chain of facilities helped them serve their customers more efficiently. By the end of the 1930s, Ducati had offices in New York, Paris, London, and Sydney. However, WW2 ended their radio career with constant bomb raids destroying factories.

Also Read: Success Story of Xender, Sharing Files Without The Expense of Mobile Data

Moving into The Motor Industry

The destruction of their radio empire gave them the time and capital to focus on a completely different industry. Adriano Ducati and his brother thought of several new products to consolidate their international position. Eventually, the brothers decided to completely shift lanes and in 1946, Ducati came out with the Cucciolo. This small rotor fitted into bicycles, and soon enough, sales sky-rocketed. As the idea started to gain favor, Ducati began marketing it as a motorbike, using a Capellino frame patent.

The success of the Cucciolo led to further models and in 1952, the Cruiser came out. This bike came with an electronic ignition controlled 175cc engine, that had an automatic transmission. A year later, they released a smaller bike with a 98cc engine, as a way of attracting more customers. These two models together helped make Ducati an internationally renowned manufacturer. Under Fabio Taglioni, the company grew even further and by the late 1950s, the company was a strong market player.

Racing Pedigree

As Ducati bikes got stronger and more powerful, they became a staple in races. The 250cc GP models, like Mach 250 was taking part in and winning famous competitions all around the world. The 450 Mark 3D followed suit, with a top speed greater than 170 km per hour. As Japanese superbikes started pouring into the market, Western manufacturers had to reinvent themselves to stay relevant. To stay in the race, Ducati began making 750cc bikes in the 1970s. Their continued success led to Ducati being purchased by Claudio and Gianfranco Castiglioni in 1983.

Change of Guard

The Castiglioni’s, however, kept Ducati in the racing scene and even expanded to new models after improving the production volume. This golden period led to several important Grand Prix wins from 1986 to 1998. However, such aggressive expansion led to the company bleeding money, and soon Ducati faced financial issues. Sensing this, in 1996, the Texas Pacific Group bought 49% of the company for $43 million.

Two years later, TPG bought out the company, paying a whopping $174 million. The revived Ducati went on to win even more races and prices for their bikes sky-rocketed. This, in turn, raised the company’s revenues, with turnover hitting $280 million in 1998. A year later, the company was making $300 million annually. TPG then went on to go public with Ducati listing it on the New York Stock Exchange. Soon after, retail stores propped up all over the US and the company began selling apparel to great success.

This success has followed into the 21st century with Ducati still going strong. TPG sold its majority stake to the Italian firm Investindustrial Holdings in 2005. From 2006 onward, their sales increased and the company started bringing in more money than ever before. AUDI’s Lamborghini subsidiary then bought Ducati Motor Holding S.p.A. for €747 million in 2012. In 2018, they sold over 53,000 bikes, making them the leader in the superbike category with 26% market share. It goes without saying that this company will remain the gold-standard for motorbikes in the years to come.

Also Read: David Baszucki : Founder of Roblox, the Biggest Video Game Building Platform

Smartly.io

How Smartly is Making Millions By Giving Life to Ads

Almost every company wants to take their business online, and if they aren’t, it is because they already are online! In a heavily digitized world, a business can stay relevant only if it can attract people online. Doing so is becoming more and more difficult due to the sheer volume of competitors online. Social media marketing is a sure-fire marketing method used by most modern companies nowadays. Let us take a look at a company smartly that made full use of this to propel itself forward. 

About the Founder

Ovaska grew up in Helsinki, studying Economics and Finance with Statistics and Mathematics on the side. He began his career as a researcher working on how Russian’s economy impacted Finland’s economic growth. He soon got restless and left to start Aaltoes.com at his university in 2008. That company became a leading university-level startup association for entrepreneurs.

Tuomo Riekki
Image Source: Google Images

It was through this initiative that he met his co-founder, Tuomo Riekki. When Tuomo’s startup ran out of funding, the duo got together to build a company. They began with FunRank before moving on to Metrify and finally settled on Smartly.io.

Past Efforts

Prior to Smartly.io, Kristo Ovaska and his co-founder, Tuomo Riekki, started Metrify, which made value predictions for gaming companies. The company began in 2012, a year that marked the beginning of the big data analytics bubble. Around that time, most gaming companies acquired customers using outdated methods and hence was not visible.

Metrify used their analytics to predict where to invest their acquisition money. Around this time, Facebook went public and so needed to make money. Facebook knew that mobile-gaming companies had the money they needed and would be good buyers. They also had the data that such companies needed, and so the gaming companies moved to Facebook.

Early Struggles

Slowly these gaming companies began to pump in money, and their advertising helped attract people to Facebook’s News Feed. This huge shift into social media advertising became Smartly’s stepping stone into the industry. The duo opened in Germany, coding and rapidly scaling their features. The company began as an eight-member team partnering with Rocket Internet. The company scaled rapidly and doubled its size every month for the next ones.

In six months, the company became profitable going international thanks to Rocket Internet. Facebook trusted the small team from Helsinki so much that they recommended them to several big customers abroad! So much so that they now have customers such as Ubisoft, Uber, and eBay, helping manage over $1.8 billion in ads.

Growth and Future Plans

The company doubled its headcount from 150 to 400 within a span of 18 months. Similarly, they expanded their office chain from seven to seventeen. The rise of Facebook Stories has also helped the company improve its visibility and reach. The company raised €100,000 in 2013, following it up with another €1 million a year later.

The company became profitable in 2015 and raised an additional €20 million, two years before. Almost 25 percent of Smartly.io is in the hands of the employees themselves. Recently, Smartly.io, raised $20 million through secondary funding thanks to Highland Europe. The company recently announced hitting a $1 billion run rate with over 500 happy customers.

 With a headquarters in Helsinki, the startup has a very Nordic working culture, which celebrates communication and freedom. The workforce hierarchy is very flat and straightforward regardless of position and seniority. Currently, the company has employees in several cities from around the world like New York, Helsinki, Dubai, and Sydney.

The team plans on expanding their creative side by offering the tools to ad teams. They have launched in alpha phase with Pinterest recently. They are also in talks with the likes of Twitter, Snapchat and YouTube.

Blacklane Logo

On the Blacklane: Last Mile Connectivity Revolutionised

Blacklane allows thousands of people to get home safe and sound every day. The company connects all these passengers to an insured fleet of professional drivers. Blacklane offers phenomenally professional driver service in over 50 countries and does it at affordable prices. As soon as you land at your airport, you can have your driver ready to go. This means no more delays, reaching meetings late and no more inconvenience. So how did the revolutionary idea come to be, and what’s the secret behind its success? Here’s a look at everything you need to know about Blacklane and the service they provide.

Making Their Presence Felt

Blacklane CEO Jens Wohltorf co-founded this innovative company with Frank Steuer. The two-man team which started their business from a one-room office in Berlin now employs more than 200 people. Their small company grew into an enterprise with a solid presence in over 185 cities. They have tie-ups with more than 300 airports, much more than what Uber or Lyft has! So what’s the idea behind this wonderful company?

Jens Wohltorf - Co Founder of Blacklane - Your Tech Story
Image Source – Google

Story Behind the Idea

The co-founder Jens Wohltorf is an ex-Boston Consulting Group employee. Over at BCG, he made his way up the ranks and became the manager of their Berlin office, before calling it quits. In 2011, shortly after having received a promotion, Wohltorf stepped down to build his dream company. He got together with his old friend from University, Frank and then set the wheels in motion for Blacklane.

The duo had been planning and conceptualizing since 2009, analyzing the field and looking for opportunities. The duo always knew they wanted to work together, ever since their college days, and finally got their wish. When they saw that taxi apps were showing up on the Playstore, they took their chance. Also, traveling for BCG work had opened Wohltorf’s eyes to the need for professional car services.

Within the company, Wohltorf became the business guy while Frank handled the technical side of things. However, Wohltorf is industrial engineering with a Ph.D. in telecommunications. The first customer for the pair’s company was Wohltorf ‘s own brother and the business took off. The pair relied on online marketing to canvas customers landing in Berlin. 

Growth and Finance

In the beginning, the duo did most of the work manually and even took 12-hour shifts to handle driver and passenger queries. The first employees were added in early 2012 and by the end of the year, the company had expanded to 15 cities in Germany. Soon enough, the pair internationalized the business, by adding both the British pound and US dollar within payment methods. The website followed suit, by turning multi-lingual and offering English, German and French. By going international so early on in their business, the company was able to scale effectively later on. 

In 2013, the duo took on a challenge in the form of “Mission 100” which required them to add 100 new cities within 100 business days. This initiative helped them in reducing their launch time by over 75%. Once the duo started seeing returns, they began to look for investors.

Blacklane raised over 22 million euros via six funding rounds with Daimler being the main investor. This inflow of capital led to large-scale expansion and development, and soon enough, the company was operational in over 50 countries. Blacklane decided to have just one office in Berlin to help with centralizing power. 

Blacklane Vs Uber

All the drivers employed by Blacklane are licensed and insured, and just like Uber, the company owns no cars. The cars are not theirs, and neither are the drivers. Instead, the company acts as a bridge between the customers and the drivers, by partnering with local chauffeur services. This way, the team has been able to build a fleet of esteemed drivers in every city they operate. This ensures that there are no conflicts, regulatory issues or strikes. 

The biggest difference between Blacklane and Uber is that their pricing is fixed and all-inclusive. Hence, customers know exactly how much to expect and there are no hidden fees or surges in pricing. Also, unlike Uber, Blacklane works as a member of the travel value chain. Furthermore, they provide multi-lingual support to customers around the clock and also provide a booking guarantee. 

Further Growth and Future Plans of Blacklane

Recently, 64 new cities in the Asia-Pacific brought them to over 250 cities worldwide, improving their market presence significantly. The company is looking to expand further by partnering with flight reservation pioneers Amadeus. Blacklane will then become a part of the flight booking industry, and also plan on providing rooms to customers. Their transparent website and ease of doing business have played a big role in helping the company scale such heights.

Being extremely customer-friendly by allowing even one-hour cancellations makes them a service people love to use. The company plans on integrating with more airlines, hotels and online travel agencies to improve their reach and visibility. The company helps take all the stress out of traveling for business travelers who have other things to worry about. With the world becoming a smaller place every day, such services will help people settle in faster than ever before.