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Microsoft and Sony Joins Hands on Cloud-based Streaming for Games and Other Content

Microsoft and Sony have been the biggest rivals with their major consumer interactive entertainment franchises – Xbox and PlayStation. But for the surprise of all, the game lovers and the other rivals and even the partner companies of the two, Microsoft and Sony have partnered with each other for sharing a few of each other’s services to get benefits from them.

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Image Source: techcrunch

The two tech giants announced on Thursday, that they are seeking to join hands such that Sony will be able to use the Microsoft’s Azure cloud to stream games over it and will participate in the research works along with the latter on Azure, in order to explore its scope for the game and other content streaming. Similarly, the two will be working together in order to develop new image sensors.

“Our mission is to seamlessly evolve this platform as one that continues to deliver the best and most immersive entertainment experiences, together with a cloud environment that ensures the best possible experience, anytime, anywhere. I believe that our joint development of future cloud solutions will contribute greatly to the advancement of interactive content.” Kenichiro Yoshida, President and CEO of Sony, said in a statement.

The partnership between the two can be considered as the prevention for the tough competition, that they may face in the coming future, as Google and Apple both have announced their new game streaming platforms, Stadia and Arcade. Both the game streaming services are expected to be threats for both their contemporaries, Sony and Microsoft. In fact, Apple’s Arcade game streaming service is the world’s first game subscription service for both desktop and mobile, which has already attracted the attention of many and are eagerly waiting for the same.

On the other hand, the other biggest gaming company, Nintendo, has also refurbished its Switch consoles giving a tough competition to the other gaming companies and leaving them behind with their outdated gaming services.

The deal between Sony and Microsoft is still at its early stage, and the two companies, along with developing the image sensors is also planning to work together in the field of semiconductors and Artificial Intelligence (AI). Though the plans look pretty promising, seeing the two rival companies work together will be interesting.