In late 2022, the iPhone 14 Plus superseded the iPhone 13 mini, and due to its greater size, it offered numerous benefits from the start. However, while garnering favorable reviews, the 6.7-inch phone was unable to achieve the kind of popularity that Apple had envisioned.
This year, Apple is believed to lower the price of the iPhone 15 and iPhone 15 Plus, indicating from the outset that one important factor in the iPhone 14 Plus’s failure was its exorbitant pricing. Apple continues to sell the standard iPhone 14 for $799, while the iPhone 14 Plus is priced at $899.
The consumer in the US was only $100 away from switching to the iPhone 14 Pro for $899 and receiving a plethora of enhancements, including a state-of-the-art SoC, the A16 Bionic. When Apple unveiled the iPhone 13 series in 2021, there was a staggering $300 price gap between the iPhone 13 and iPhone 13 Pro.
The iPhone 14 Plus should have cost $799, and even then, there would only be a $200 price gap between it and the iPhone 14 Pro if Apple had intended to compete on price.
Even the entry-level iPhone models received good advancements in previous years, and their internals was quite similar to those of the Pro models. However, the iPhone 14 and the iPhone 14 Pro are entirely distinct devices.
It lacks the new 48MP main camera, a Dynamic Island, an A16 processor, and even a macro lens. It resembles an iPhone 13 with a satellite connection. The iPhone 14 Plus lacks a telephoto lens to capture images and videos with optical zoom and a 120Hz display.
The standard iPhone 14 or even an iPhone 13 will likely be chosen by someone looking to save some money on a new iPhone. And those who are prepared to pay more for a high-end smartphone will probably shell out an additional $100 for the iPhone 14 Pro. The iPhone 14 Plus simply has no room in that situation.
The Galaxy S22 Plus has three cameras on the back, a fast refresh rate display, and is less expensive than the iPhone 14 Plus.
The iPhone continues to sell in large numbers, regardless of how much people love or despise Apple products. Rumor has it that Apple has been exploring internally reducing the price of the iPhone 15 compared to the iPhone 14 to address the weak demand for these devices.
Although it’s unknown exactly how much Apple will reduce the price, it is predicted that it will be $50- $100 cheaper. The cost of the Pro versions won’t change (or even more expensive).
The company is nevertheless anticipated to release the iPhone 15 and iPhone 15 Plus. And this time, it’s anticipated that the new screen design with Dynamic Island will be available for all models.
I am a law graduate from NLU Lucknow. I have a flair for creative writing and hence in my free time work as a freelance content writer.