Computer science eases our personal and professional lives with a unique approach and various applications. It makes many things simple but in reality, computer science is as complex as it can be. In fact, many problems in computer science are complex, for example, routing. While Routific makes this problem easier. Today the firm is assisting several businesses in Route optimization. Since 2012, the founder Kuo with his unique set up Routific, offering a helping hand to many businesses to save their time and energy. Marc is also one of the pioneers who explore the route optimization algorithm. Let us see how a thesis writer of advanced route optimization plunge into entrepreneurship and turned the thesis in practical application.
About Routific
A well-known smart logistics platform Routific optimizes routes for last-mile delivery fleets. So that businesses can save up to 40% on time and fuel. Presently, Routific’s powerful and efficient proprietary algorithm that combined with a stellar user experience makes it the best routing solution for the small as well as the mid-tier market.
In 2012, Kuo set up the firm and since then it helped many businesses to thrive successfully. Today, the business of Routific grows across the continents that also has a huge impact on several other businesses in the world. It has optimized routes in 900 plus cities on the earth which is so admirable to gain such a trust in a considerably small amount of time.
The backstory of foundation
As said earlier, Kuo is well known for writing a thesis on advanced route optimization. As well, set up Routific to work in this field to help other businesses. Well, thanks to the family business which help him to understand this at a very young age. When he was a boy, he studied the tactics to run a business efficiently. This lesson stays with Marc throughout his entire life. But it turned out great when he gets the golden opportunity to use his route optimization knowledge along with his self learned tactics to take a business at the next level.
The beginning
At the starting of the 21st century like the internet was boomed, many things happened that hugely promoted computer science or we can say a rise in the IT industry. But though the logistics solutions were the same as before and one has to empty full pockets to get its benefit. Ultimately, the logistics solutions were meant for big companies only. Because it was not possible to spend that much money on small startups. Yet, these solutions were way hectic to use. While Marc wanted to change this.
He started working on it and as a first step, Kuo formed a unique team having professionals from various backgrounds. Including, award-winning authors, Microsoft engineers, Journalists, and of course entrepreneurs. In the end, he set up Routific in 2012 to offer smart, speedy, modern and yet feasible logistics solutions.
About Marc Kuo- Present CEO and Routific’s founder
A software engineer turned entrepreneur Marc, serving as the CEO of Routfic since 2015.
Under his guidance, Routific became one of the Techstars Chicago ’15 alum. As well, acquired investors including Pallasite Ventures, Firestarter Fund, Scott Lake, and Axiom Zen.
Career
He earlier worked at Axiom Zen as a software engineer for more than two years. Axiom Zen is a well-known venture studio that also is an award-winning firm. Kuo worked in there especially in accelerating ideas from back-of-napkin to market fit. As well, he worked as an analytical consultant at Analysis Works and as an associate consultant at integrates decision system consultancy. In fact, Marc also worked in the UBS investment bank as an equity trader in the early days of his career.
Educational Background
He attended Erasmus Universiteit Rotterdam for studying Masters of Informatics and Economics Operations Research in Logistics. For graduation, Kuo admitted to Erasmus Universiteit Rotterdam and studied a Bachelor of Informatics and Economics Artificial Intelligence, Finance, and Logistics.
Also, he went to Tsinghua University to learn intermediate Chinese. However, he completed HSK in 2008 with a level 6 degree.
Bottom Line
Routific changes the way of route optimization. Before that, businesses were using spreadsheets or the conventional pen-paper method for this purpose. But it was a huge waste of time, money and resources. As well, when it comes to manual route planning human errors are definitely there. Results in poor logistics, failure to fulfill customers’ demands on time, and ultimately lowering the growth of the business.
However, Routific changed this approach with its unique solution. Today it is assisting several businesses in Route optimization and saving their time as well as fuel and help them thrive impeccably.
Jayshri is an Electronics Engineer, but her passion towards writing made her to be in this field. Apart from content writing, she loves reading, writing and surfing on various topics. In her free time, she likes to watch TV series and news. Sherlock Holmes is her all time favorite show. Jayshri loves cooking various Indian-western dishes.